Balloon Museum presents Pop Air, the first exhibition dedicated to Inflatable Art. The exhibition was a great success in Rome, at La Villette in Paris and at Superstudio Più in Milan and it is now ready for the city of Madrid. The picturesque setting of Casa de Campo is undergoing a complete transformation, inviting a unique experience with the works of art in the exhibition.

Many artists over the years have dealt with the element of air and its containment within unusual forms and materials, just as several artists have confronted themselves with sculptures made by assembling and modeling balloons of different shapes and sizes. The artists involved have interpreted the theme and vocation of the exhibition to stimulate the visitor through constant interaction to experience it up close.

The exhibition is conceived as a unique path that includes different types of works: large installations, inflatable sculptures, interactive and digital works. Ending with a video gallery dedicated to delving into the history of Inflatable Art.

Pop Air hosts numerous artists, including some of the major international figures of this artistic movement, all called to dialogue with air: Studio Eness, Plastique Fantastique, Karina Smigla-Bobinski, Architects of Air, Cyril Lancelin, Hyperstudio, Pepper’s Ghost, Pneuhaus & Bike Powered Events, Motorefisico, Quiet Ensemble, Ultravioletto, Max Streicher, Rub Kandy, Filthy Luker and Lindsay Glatz with Curious Form.

The viewer will find themselves at the center of a new way of participation: they will become the director of their own presence, leaving a trace of the experience in the digital world and all the emotions associated. A moment experienced here and now, which is prolonged thanks to a quick photo, in a dilated time.

The visit is enriched with new practices that create interactions and connections that will place the viewer in an immediate relationship with the works, the exhibition route, and the other viewers present.