ARIA is an artwork made by Pepper’s Ghost studio, on the occasion of Pop Air exhibition. It’s an immersive experience, a digital reintepretation of inflatable art, in which the visitor is enveloped, sometimes tightened, by several floating balloons and engaged in the journey across the metaphysical experience of the suspension. The immersive sound design immersivo has been designed to turn the feelings of the viewers into sound, with the same intensity and deepness of a breath taken kilometres above, with the aim of living an endless and limitless space.
This name, recalling the first hologram effect ever created, is referred to a collective made of digital artists, graphic designers, engineers, visual artists and video maker, lights and sound designers. Pepper’s Ghost is an immersive art studio, a digital atelier, a factory, with a front man and a team of professionals. It designes and produces digital exhibitions and immersive experiences, 3d mapping, lighting show, holographic performances. It fosters the creativity through the use of advanced hardware systems, by creating contents and delivering the proper support to produce and setup original and digital artworks. Pepper’s Ghost created some of the most important digital artworks in Italy: such as Aura | The Immersive Light Experience in Milan, considered one of the top 5 immersive exhibitions in Europe. In March 2022, Ghost Over Banksy has been launched, based on a Banksy’s stencil, and it has proved to be the first Digital Street Artwork ever made.